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Van Backs 'Van
Backs' is our most popular format… posters displayed on the rear door panels of
clean, white or light silver vans. Use for local, regional or national
advertising, to support integrated campaigns or for tactical focussing. ‘Van
Backs’ offers the most visible high impact advertising medium on UK roads with
large numbers of vehicles available for your campaigns.
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Business
Campaigns 'Business Campaigns' targets audiences using vans
that travel in and out of business centres during rush hours. ‘Business
Campaigns’ provides maximum visibility in slow moving traffic and has a captive
audience on their way to and from work. Ideal for office products and business
services. |
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Main Routes or
Times 'Main Routes or Times' uses vans that regularly travel
specific main roads and motorways or travel at specific times. For example, if
you want to target air passengers we can put a campaign together for you using
vans that regularly travel on the roads between major airports and their main
and closest cities.
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Urban Saturation
Campaigns ‘Urban Saturation Campaigns’ provides large van
numbers in key conurbations and shopping locations for very high and targeted
visibility. ‘Urban Saturation Campaigns’ can be used as local, regional or
national stand-alone activity, to support major advertising programmes or as
lead actions in integrated marketing activity. |
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Rural
Campaigns ‘Rural Campaigns’ uses vans that spend much of
their time travelling on country roads. They visit village and market town
locations and are the ideal medium for reaching farming and country living
markets. So, if you are selling a 4X4 vehicle, farm products and services or
marketing to owners of country mansions ‘Rural Campaigns’ talk to your
audiences. |
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Van Wraps 'Van
Wraps' carries maximum overall impact from the vans’ sides and back. Van Wraps
are ideal for high visibility over a smaller number of selected routes,
localised campaigns or longer periods. For larger budgets national 'Van Wraps'
can provide major impact in all major conurbations… and 'Van Wraps' also work
hard when the vehicle is parked. |
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